Are your appointments going nowhere? If so, you’re not the only one experiencing this letdown. And a letdown it is, indeed.
You’ve gone through a ton of trouble to gather lists of prospects, cold call, email them, or invested in other advertising. You get someone on the hook, into an appointment or discovery calls, only to have them disappear after speaking with you. How is this happening? Why?
Not to fear. It’s time for us to help you get to the bottom of the problem.
Uncovering the Issue
The first thing you’ll want to do is troubleshoot your lead qualification process on cold outreach or your ad targeting. Ask yourself the following:
- Are you focused on the right ICP (ideal client profile) or should you make adjustments to your audience demographic parameters?
- Is your messaging clear? Do people clearly understand your offer? If there’s any potential that the appointment doesn’t address their expectations appropriately, adjust your lead magnets or language which is successfully bringing them into the funnel.
- Is your discovery call process on point? Are you asking the right questions and providing value to your prospects on these brief but important interactions?
If Your Discovery Calls Are Falling Flat
If you find any breakdowns in your discovery calls, the Discovery Call Conversation Guide is your solution.
Download it and make it your own! Why it works:
- It structures your discovery calls into straightforward 15 to 20-minute conversation that help you and your prospects determine mutual fit.
- Once well-rehearsed, it lets your sales reps run a low-pressure, insightful, consultative call.
- It allows for smooth transitions into productive proposal calls that, when handled well, can boost your closing rate to well over 35%.
Don’t Want to DIY?
Have you tried the guide and need more help? While it’s super easy to deploy, you do need a bit of
Book a no-strings attached consultation with us here.
Wishing you a positive new outlook on your discovery calls!
Download the guide here ↓